Small Business Education Series: Finance

Many new small business owners launch with great ideas but lack the foundational knowledge needed to operate a successful business. This educational series aims to bridge that gap by offering practical, actionable guidance on the core components of running a healthy, sustainable business. Each month, we will feature a local expert speaking on their area of expertise. Sessions will be focused, relevant, and designed to provide clear takeaways for early-stage business owners in our community.

Guest Speaker:
Craig Cook, Founder & CEO of Equitas Strategic Partners

Craig Cook brings a service-driven approach to helping small and mid-sized businesses thrive. With a deep appreciation for business development and a passion for guiding others, Craig specializes in establishing strong accounting procedures and providing strategic financial leadership. His mission is to ensure business owners have the tools and insights they need to grow with confidence — without feeling “too small” for the financial expertise of a CFO.

Join us as Craig unpacks when and why small businesses benefit from CFO-level support, and how financial strategy can be scaled to meet your business where it is today.